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What action, if any, do you want your members to take? Add a "Find out more" link to additional information that you may have hosted on your website
Dear Laverne,
 
Your offer(s) should cover the basics - name of the product or service, price, terms of payment, time limit, any incentives or guarantees and of course, how to get it.
 
 
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Know your target audience. Who are your most important customers, clients or prospects, and why? Know what is important to them and address their needs in your newsletter each month. Include a photo to make your newsletter even more appealing.
Insert a "read on" link at the bottom of your article to drive traffic to your website. Links are tracked, allowing you to see which articles create the most interest for your readers.
 
 
Article Headline
Know your target audience. Who are your most important customers, clients or prospects, and why? Know what is important to them and address their needs in your newsletter each month. Include a photo to make your newsletter even more appealing.
Insert a "read on" link at the bottom of your article to drive traffic to your website. Links are tracked, allowing you to see which articles create the most interest for your readers.
 
 
End your promotion with a kick -- consider a postscript to reinforce one of the key product or service benefits.
 
Sincerely,
 
Laverne Sample
Water For Life 5K
 
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